Paraben Free
Not Tested On Animals
100% Vegan
No Harmful Sulfates
Alcohol Free
Join our 70,000+ happy customers

Real results, real customers

Whatever your best hair day means to you, our formulas can take you there. Look below to find a Sunseeker with similar hair to yours for a glimpse into your future results.

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Little bottles, big impact

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Sustainable ingredients, consumption, & packaging-reuse

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Packaging composed of 100% recycled materials

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Plastic & carbon-neutral

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Only clean vegan ingredients

  Suntouched  •
  Sunshine in a bottle    •

Giving more than we take is just the beginning. We’ve partnered with 1% for the Planet and Clean Hub to donate 1% of our revenue to four non-profits that our customers choose throughout the year and support waste collector hubs in high-impact areas.

Purpose

Our goal? To empower 1 million Sunseekers worldwide to embrace their natural beauty, reclaim their time, and ignite their wellness journey through self-care rituals and freedom from traditional beauty norms.

Why 70.000+ customers trust us

Frequently asked questions

Customer Reviews

Customer Reviews

Based on 36 reviews
72%
(26)
17%
(6)
3%
(1)
0%
(0)
8%
(3)
C
Camille

Works so well! Hair lightened almost instantly!

M
Mel Marotto
Not As I Expected

Shipping took much much longer than original estimate. I have tried a color strand test two times on the same area and so far almost no color change.

C
C.

I did not like it , made my ends FRY and im trying to get my ends healthy again ... 8 want my money back ...

G
Georgina

I am Southeast Asian and have very dark black hair. This did not work for me at all after finishing a whole bottle.

L
Lacey Moore
So fun!!!

The products do exactly what they’re supposed to and gives your hair a natural sun kissed looked!

A
A.A

FANTASTIC RESULTS!

A
Andrea Artis
Ok

Took a lot to get to this level of highlights, used sun touched 3-4 times and then tried baking soda and 3% h2O2 and happy with these results although nobody else has noticed or said anything 😂