Suntouched Toning Purple Mask
Enhances neutral tones
Clean beauty
Vegan & cruelty-free
Shipping worldwide
All hair types
Hair levels 7-10
Red hair
Natural & dyed hair
Hair with 2 tones
★ Reviews
80%
(364)
11%
(48)
2%
(11)
2%
(11)
5%
(22)
I have reordered this product for a few years now. It works and it seems to be the only that doesn’t give me an orange tinge. I haven’t even been using a toning shampoo (which I should, but just saying). Just to note my hair does lighten easily in the sun and is naturally dark dirty blonde. This product helps me add highlights and blend the greys since I’m in my early 40’s and don’t want to dye my hair yet. I use it about two-three times a month. Thanks for this product!
I was keen to try the suntouched spray to lighten my already blondish hair but it has really wrecked my hair making the strands feel dry and are they breaking off a lot. Very unhappy with this product and threw the bottle out after a few weeks of it setting in. And now can’t strip it because it’s bleach. Wish my hair would return to normal.
I received a faulty bottle. The pump was broken and the product leaked everywhere. I contacted customer service but they ignored the problem and never responded with a solution. I am deeply disappointed in their customer service because I actually do like the product itself. Just wish the spray bottle didn't come broken. I couldn't use the entire bottle.
I wasn't even able to try this product as I was sold and empty bottle. Contacted the company through countless emails and they have done nothing to help. Waste of a lot of money and time.
Love this product! This is the 3rd or 4th time I have bought it. I love my lightened hair!
I’ve been using hair lighteners for quite some time, at first I used one for dark hair but it didn’t give me the result I desired so I switched to one for light hair to speed up the process and it’s amazing!!!!
Hyaluronic Acid
A powerful moisturizer to rejuvenate dehydrated hair, promotes hair growth and thickening of hair strands.
Vitamin C
Promotes hair health, reduces hair loss and improves hair growth, also helps to lighten hair by removing the hair dye.
Citrus Extract
Gradually brightens hair and illuminates highlights for sunkissed looking strands.
Chamomile
Brightens hair while enhancing shade, tonality and luminosity.
Pineapple Extract
Vitamin-rich natural extract to support the growth of healthier, thicker, shinier, and softer hair.
Glycerin
Known to be the most effective humectant, drawing in moisture to the hair and scalp to keep hair hydrated and healthy.
Paraben-free
Not tested on animals
100% vegan
No harmful sulfates
Alcohol-free
How to use?
1. Apply on wet hair
After shampooing, apply through damp hair in the shower.
2. Wait 5-7 minutes
Allow Toning Purple Mask to sit on the hair for 5-7 minutes.
3. Rinse off
Rinse thoroughly, use once a week or as needed.
Daily rituals that give, never take
Lighten your hair while enriching your life. Our gentle, nutritious, eco-safe lightening spray slots seamlessly into your daily self-care rituals. Free of sulfates, bleach, alcohol, and ammonia, our formulas are designed for long-term benefits, without patchy roots and time-consuming maintenance.
Join our 70,000+ happy customers
Real results, real customers
Whatever your best hair day means to you, our formulas can take you there. Look below to find a Sunseeker with similar hair to yours for a glimpse into your future results.
Whatever your best hair day means to you, our formulas can take you there. Look below to find a Sunseeker with similar hair to yours for a glimpse into your future results.
Whatever your best hair day means to you, our formulas can take you there. Look below to find a Sunseeker with similar hair to yours for a glimpse into your future results.
Sustainable ingredients, consumption, & packaging-reuse
Packaging composed of 100% recycled materials
Plastic & carbon-neutral
Only clean vegan ingredients
Giving more than we take is just the beginning. We’ve partnered with 1% for the Planet and Clean Hub to donate 1% of our revenue to four non-profits that our customers choose throughout the year and support waste collector hubs in high-impact areas.
Purpose
Our goal? To empower 1 million Sunseekers worldwide to embrace their natural beauty, reclaim their time, and ignite their wellness journey through self-care rituals and freedom from traditional beauty norms.
Why 70,000+ customers trust us
Frequently asked questions
-
All of our products are color safe and free of parabens, alcohol and
harmful sulfates. We want your hair to always look and feel its best, so we only use ingredients that keep your strands healthy in the long run. -
Absolutely not, we're proud to be 100% cruelty-free!
-
Yes, our packaging is 100% recyclable :)
-
What makes this product work is a lightening blend of ingredients which includes hydrogen peroxide & natural extracts. Hydrogen peroxide along with vitamin C, citrus and pineapple work to oxidize the melanin in the hair, causing it to lighten.
-
Yes, it also works on dyed hair by lifting the pigment of the hair dye, resulting in lighter hues.
-
Good news! This is why we say that
Suntouched is for sunkissed highlights year-round: you can use a
blow-dryer on low heat for 3-4 minutes to achieve golden, beachy locks
from the comfort of your home. -
We recommend waiting at least 4 weeks after using Suntouched before highlighting or dying your hair. We also recommend checking in with your stylist and doing a strand test beforehand to make sure both treatments are compatible.
Customer reviews
K
Smells great, wish there was more of it as I have a lot of hair so it doesn’t go a long way. But I believe it’s doing it’s job, the brass in my hair has toned quite a bit and my blonde looks brighter.
M
I don’t normally write reviews because products never do what they are intended to do but this product is amazing! I’m a dark blonde and normally pay mega for a balayage in the hairdressers, but I purchased suntouched in the hope that it would work. IT DOES WORK!
I’m amazed at how natural it blends and lifts the colour of my hair and lightens my darker roots.
It does make make the whiter bits of my blonde grey at first until I wash my hair then it’s back to blonde. LOVE IT! 100% recommend.
S
Absolutely the best lightening product I’ve ever used! I recommend sun touched to all my friends and everyone loves it!! I use the light hair lightener and purple toning mask and it makes my hair the perfect shade of bright, sunshiney, and eye catching blonde! I haven’t been to the salon in a year and a half (used to go twice a year) and the color is better than I ever got from those appointments. 10000/10 purchase!!!
I
Love this products
A
Médiocre product. Not very effective.
Website promised free two day shipping but my products took 7 days to arrive and the company did not seem to care.
A
The Toning Purple Mask has done wonders for my blonde hair. It eliminates brassiness and keeps my color looking fresh and vibrant between salon visits. Plus, my hair feels incredibly soft and nourished after each use
M
Love it