Paraben-free
Not tested on animals
100% vegan
No harmful sulfates
Alcohol-free

Join our 70,000+ happy customers

Real results, real customers

Whatever your best hair day means to you, our formulas can take you there. Look below to find a Sunseeker with similar hair to yours for a glimpse into your future results.

Whatever your best hair day means to you, our formulas can take you there. Look below to find a Sunseeker with similar hair to yours for a glimpse into your future results.

Whatever your best hair day means to you, our formulas can take you there. Look below to find a Sunseeker with similar hair to yours for a glimpse into your future results.

Little bottles, big impact

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Sustainable ingredients, consumption, & packaging-reuse

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Packaging composed of 100% recycled materials

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Plastic & carbon-neutral

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Only clean vegan ingredients

  Suntouched  •
  Sunshine in a bottle    •

Giving more than we take is just the beginning. We’ve partnered with 1% for the Planet and Clean Hub to donate 1% of our revenue to four non-profits that our customers choose throughout the year and support waste collector hubs in high-impact areas.

Purpose

Our goal? To empower 1 million Sunseekers worldwide to embrace their natural beauty, reclaim their time, and ignite their wellness journey through self-care rituals and freedom from traditional beauty norms.

Why 70,000+ customers trust us

Frequently asked questions

Customer reviews

Customer Reviews

Based on 15 reviews
87%
(13)
7%
(1)
7%
(1)
0%
(0)
0%
(0)
S
Sheridan

Easy to use!

M
Megan
Real results

I took this with me to the beach. Sprayed it on one afternoon and had significantly lightened my hair the next day. The scent was light and even my fragrance-adverse mother wasn't bothered by it.

N
Ness Lee

It really does work and the best part is that it doesn’t damage your hair like all the other brands I’ve used.

A
Alice Shannon
Great products!

Used about 4 times with my hairdryer and my hair is gradually getting lighter. Will def buy more!

M
Miranda Klein
Golden blonde hair

My hair is medium/dark blonde and lifts to a golden blonde with some copper shades when it’s in the sun. I bought the light spray with the blue toner and have been gradually lightening over the past month and a half. I do about 5-10 sprays all over (i do not totally douse it as i want it to look naturally highlighted) then i pull a brush through it to disperse the product. I also focus more of the product on the front pieces to get the sun lightened look. I then use a blow dryer for ten minutes. I usually do this before bed and don’t wash it out until the following day. I do this twice a week to not over do it. When i do wash it out, i use the blue toner and it makes my hair a beautiful highlighted golden blonde! Without the toner, it would be more strawberry due to my undertones. Everyone says it looks super natural!

J
Juan Ramos
It really lightened my hair without breaking it

I have tried Simon before and it would sting my eyes and leave my hair brittle and dry, this stuff doesn’t do that and it lightened my hair a lot. I really love it, I will most likely order more.

I
Isabel Straub
Amazing

I love this product ❣️ thank you